Building your brand is as important as ever as the internet and your company expands. Clients now have access to your company 24/7 across the internet through social media, advertising, and your own website. This reason is why it is crucial to have brand consistency throughout your internet presence. By building a solid and consistent brand, it allows you to expand while still keeping your digital presence intact.
Lucidpress has released a 34 page e-book that goes over this exact point. It stands as a great model for how you should structure your brand’s design assets and build a consistent brand. This is a great resource for those that are just starting out their business or more experienced companies who just need a refresher on what their branding should look like.
Go check out their free e-book along with free resources such as a brand style guide:
How to Build your Brand in 2021